Her Performance, Our Insights, Your Brand's Dominance

#WPLBrandsInsightsStudy2024

Advertising isn’t just about spending money; it’s the strategic dance of making impactful moves at the right moment. Discover the advertising precision with our insightful WPL Study.

    Fill out the form to request the approach note
    for the WPL Brands Insights Study 2024

    Research Methodology

    Quantitative Online Surveys

    Cities Covered: Delhi, Bengaluru, Chennai, Hyderabad, Kolkata, Mumbai, Ahmedabad, Lucknow, Pune, Jaipur, Jodhpur, Udaipur, Mohali, Ludhiana, Chandigarh, Gandhinagar, Vadodara, Surat, Indore, Bhopal, Jabalpur, Coimbatore, Madurai, Salem, Trichy, Prayagraj, Agra, Kanpur, Varanasi;

    18-20 minutes of the online survey will be administered to online panellists of Markelytics.

    Quantitative Online Surveys

    Cities Covered: Delhi, Bengaluru, Chennai, Hyderabad, Kolkata, Mumbai, Ahmedabad, Lucknow, Pune, Jaipur, Jodhpur, Udaipur, Mohali, Ludhiana, Chandigarh, Gandhinagar, Vadodara, Surat, Indore, Bhopal, Jabalpur, Coimbatore, Madurai, Salem, Trichy, Prayagraj, Agra, Kanpur, Varanasi;

    18-20 minutes of the online survey will be administered to online panellists of Markelytics.

    Sample Plan

    The study will be conducted on a weekly tracker basis.
    Total Sample Size (During WPL – 3 Weeks) = 2400

    Sample Plan

    The study will be conducted on a weekly tracker basis.
    Total Sample Size (During WPL – 3 Weeks) = 2400

    Analysis Variables

    Standard Subscription (2 weeks): Cities level, SEC, and Gender (Excel)
    Phase-wise Subscription: All the above + pointers creating a difference to the client’s business (Excel)
    Pre vs. During WPL Subscription: Detailed PowerPoint (Post phase included if done).

    Analysis Variables

    Standard Subscription (2 weeks): Cities level, SEC, and Gender (Excel)
    Phase-wise Subscription: All the above + pointers creating a difference to the client’s business (Excel)
    Pre vs. During WPL Subscription: Detailed PowerPoint (Post phase included if done).

    Information Hub

    Discover the invaluable insights into advertising precision, ROI optimization, and the strategic mastery necessary to excel in WPL advertising.

    Comparative Analysis

    Viewership Trend

    Jersey Analysis

    Loyalty Analysis

    ROI Of Campaign

    Impact Scores

    Association Analysis

    Brand Recall

    Brand Personas

    Media Analysis

    Illustrative Outputs

    Insights Studio

    Insights Hub

    How you get better with the above details?

    The new entrants might change the entire dynamics of your marketing efforts. Are you prepared?