Make your Marketing Investment Count during the IPL
Pioneers in conducting the IPL Brand Insights Study from 2019 and offering innovative analysis, helping brands enhance Reach, Visibility, and Revenue during IPL. With our expertise, we assess brand performance and IPL team associations, measuring their impact on brand awareness and consumer resonance.
A Bespoke Insightful StudyIPL Brands Insights Study
To measure the ad-effectiveness of your campaign
To craft strategies backed by consumer insights
To pre-empt purchase behaviour of consumers
Key Analysis CoveredIn-depth IPL Insights
Pioneering IPL Brands Insights Study since 2019 and proudly marching forward
Our IPL JourneyPioneered & Propelling
Recognizing the concerns of several clients regarding campaign effectiveness and return on investment during the IPL, Velocity MR (soon to be merged with its parent brand Markelytics) took a bold step in 2019 by introducing the IPL Brands Insights Book. Armed with the insights garnered from this study, brands have the power to transcend the boundaries of advertisement and create memorable experiences that resonate with their target audience.