Make Smart Decisions with Deep Insights#StrikeTheRightImpact
Do you crave insights to connect and engage with your audience effectively during IPL? Explore our IPL Brands Insights Book 2023 and draw meaningful inferences for your brand.
HighlightsUncovering insights that impact the decision making of brands taking the IPL plunge;
among many, here are a few insightful pointers from IPL Brands Insights Book 2023.
Chennai Super Kings, 4-time IPL champs, began with high viewership but faced a dip in weeks 4 and 5, later recovering as favourites.
Tata and Dream11 have secured the position of the most recalled brand this year, with Tata having a higher spontaneous recall.
OTT platforms dominates, signaling a preference for online streaming over traditional TV, reflecting a major shift.